Original post from 14.05.2020: Tourism & Pricing
The airlines can develop attractive packages for business travellers and holidaymakers in cooperation with the tourism industry, which is also hard hit, that can already be booked now.
Even if it is currently not yet apparent when the booked packages can actually be used, they would be applicable immediately after the corresponding relaxation of the current restrictions.
In order to encourage customers to book, free and flexible cancellation with refund of all costs or the possibility of rebooking is a matter of course.
The basic idea of this concept is that airlines and the tourism industry work closely together, to get the best for both industries.
Background information on this idea:
At the beginning of the pandemic, many airlines responded very flexibly to the resulting flight changes and cancellations, often to the benefit of their customers. Passengers had the choice of rebooking their flights at no additional cost, receiving vouchers for future flights or requesting a full refund of the airfare.
According to our original assessment, the Travel Fever of potential vacation flyers is expected to continue unabated. Accompanied by the gradual easing of travel restrictions at the beginning of the summer, this picture has been confirmed by full vacation planes. Many summer vacationers have taken advantage of the planning security offered by package tours to save themselves additional expense in the event of a flight change or cancellation. The associated hotel bookings were adjusted for the travelers, if necessary, by their tour operator in accordance with the new flight dates at no additional cost.
First applications of this idea:
With the relaxation of international travel restrictions, Helvetic Airways has already started to offer so-called pop-up flights - see also our idea on flying on demand. Here, passengers can book offers to attractive destinations with and without hotel.
Towards the end of the year, the major tourism providers, in line with our idea, are now also offering their customers deals with extremely flexible cancellation terms. In doing so, inexpensive vacation packages can already be booked in advance, from which the vacationers can still withdraw free of charge until shortly before the start of the trip next year.